Website Design solutions for complex business problems
User-Centered Web Design Services for the Modern Web
Here are a few websites we’ve designed recently
Hale Pet Door
An e-commerce site redesign and replatforming from Ruby on Rails to Wordpress
Ontario International Airport
A complete discovery, redesign, and migration from Drupal 7 to Drupal 9
Trumpet Behavioral Health
A website redesign for a multi-location Behavioral Therapy client focused on improved UX and conversions
RKI Instruments
A website redesign focused on modernization, improved navigability, and conversion
IMI
A modernized website for IMI: Colorado’s Leader in Steel Fabrication and Erection
We’ve got website design down to a science.
At Fruition, we specialize in crafting tailor-made website designs for businesses, offering a seamless blend of aesthetics and functionality. Our experienced design team focuses on user experience (UX), user interface (UI), and research to ensure your website is not only visually appealing but also easy to navigate, engages users effectively, and converts.
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Our Web Design Expertise
User Experience (UX) Design
Our UX design approach prioritizes the needs of your website's users, ensuring a seamless browsing experience with intuitive navigation and site structure, optimized page load speeds and performance, accessibility compliance for users with disabilities and responsive design for seamless browsing on all devices.
User Research
Understanding your users is always at the root of what we do. We can conduct In-depth research to understand your target users' needs and preferences. We create personas, or fictional user profiles representing your target audience and all design decisions are informed by persona insights to cater to your users' expectations. Regular user testing and feedback will refine our design.
User Interface (UI) Design
Fruition's UI design expertise creates visually appealing and user-friendly interfaces with consistent and engaging visual design elements, clear and concise typography for easy reading, effective use of color and imagery to enhance branding and seamless integration of interactive elements and multimedia.
Wireframes
Wireframes are the unsung heroes of website design. They're like the blueprints for a house, laying out the foundation and structure before any walls are built or decorations are chosen. Just like a blueprint, wireframes might not be the most exciting thing to look at, but their value is undeniable.
Design System
A design system for website design is like a well-stocked toolbox for a carpenter. It provides designers and developers with a readily available set of pre-made components, patterns, and guidelines that ensure consistency, efficiency, and quality across the entire website. Imagine it as a library of reusable, Lego-like building blocks that snap together seamlessly to create beautiful and functional websites.
Visual Mockups
Mockups bring abstract ideas to life. They translate wireframes and design concepts into a visually stunning representation, allowing everyone involved to visualize the final product and understand the intended user experience. This makes it easier to identify potential issues and refine the design before any code is written.
A Human Centered Approach to Website Design
The Top Website Design Questions We Get
Exploratory Call
Tell us about your business, your challenges, what you need help with and what you’re hoping to achieve. We’ll start brainstorming the solutions.
We’ll scope the work
Over the next week, we’ll start to put together your proposal to achieve your business goals outlined in our initial call. We’ll meet to walk you through our holistic process and expected timeline.
Game on!
Your team has been assembled and we’re ready to kickoff your project. Measuring performance is important to us; we’ll keep you informed every step along the way.