DENVER INTERNATIONAL AIRPORT
Complete redesign, and Drupal-to-WordPress replatform, boosting average session duration by 23.16%.
23.16%
YoY Increase in Average Session Duration
34.57%
YoY Increase in Average Engagement Time
The Challenge
Denver International Airport struggled with poor information architecture and user experience. Additionally, the admin experience was cumbersome - making it difficult to update an maintain. This project was a complex and design-heavy, requiring significant collaboration with our DEN partners in order to create, design, and launch a high-traffic website for the third busiest airport in America.
INDUSTRY
AviationGovernment
SERVICES
- Discovery, Design, WordPress Development, SEO, Hosting
PLATFORM
- Wordpress, Custom API Development, Custom Plugin Development, HA Environment, Kubernetes, Redis, Migration to WordPress
TIMELINE
- 9 Months
STRATEGY
Accessibility and Engagement: The Key to Denver Airport's Website Success
Project Images
DEN wins the 2024 Airports Council International (ACI) Award for Websites
THE RESULTS
The website redesign yielded impressive results, demonstrating the effectiveness of the user-centric approach.
Denver International Airport saw significant year-over-year increases in key engagement metrics, with average session duration up 23.16% and average engagement time increasing by 34.57%.
23%
YoY Increase in Session Duration
35%
YoY Increase in Engagement Time