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Amanda Smiley

Amanda Smiley

Content Strategist

Amanda brings six-plus years of writing, editing, and integrated marketing experience to help clients find their authentic voice — leading Tone and Voice workshops and crafting stories that connect with real audiences.

Content Strategist

Amanda Smiley is a Content Strategist at Fruition, bringing over six years of experience in writing, editing, content development, and integrated marketing. She is driven by compelling stories, targeted multi-media strategy, and creative expression that preserves the human perspective — helping organizations grow through content that resonates with real audiences.

Amanda leads Fruition’s Tone and Voice workshops, working closely with clients to uncover and articulate their authentic brand story in language that connects. Her approach blends strategic thinking with genuine curiosity about human connection, helping clients cut through digital noise with messaging that feels true to who they are.

Professional Focus

Amanda specializes in content strategy, brand voice development, and editorial direction — ensuring every piece of content serves both the audience and the organization’s goals.