Dependable Cleaners
Fruition’s combined SEO and content expertise led to increases in organic traffic and conversions for a Denver-based dry cleaning chain.
60.35%
increase in organic clicks
149.6%
increase in total conversions
27.52%
organic impressions
The Challenge
Dependable Cleaners , a Denver-based dry cleaning chain known for its convenient services and environmentally responsible cleaning solutions, faced a significant decline in organic traffic following the March 2023 Google Core algorithm update. Despite being an industry leader for nearly 50 years, the company experienced a drop in organic traffic, particularly impacting its blog. This decline threatened their online visibility and conversion rates, necessitating the development of a strategy to regain and surpass their previous performance metrics.
INDUSTRY
SERVICES
- SEO
PLATFORM
- Wordpress
OUR STRATEGY
Reverse the impact from the March '23 Google Core algorithm update..
IMPLEMENTATION
Following the March '23 Google Core algorithm update, Dependable Cleaners' organic traffic declined.
THE RESULTS
SEO Content Consolidation Boosts Dependable Cleaners’ Traffic and Conversions
Fruition’s focus on consolidating redundant topics coupled with SEO-optimized content helped Dependable Cleaners achieve its goal of improving organic traffic and increasing conversions
Exploratory Call
Tell us about your business, your challenges, what you need help with and what you’re hoping to achieve. We’ll start brainstorming the solutions.
We’ll scope the work
Over the next week, we’ll start to put together your proposal to achieve your business goals outlined in our initial call. We’ll meet to walk you through our holistic process and expected timeline.
Game on!
Your team has been assembled and we’re ready to kickoff your project. Measuring performance is important to us; we’ll keep you informed every step along the way.