Client Spotlight: Featured on HGTV

By Sara Villegas

We love our clients here at Fruition – and every so often we want to give them a shout-out for the outstanding work they do. This week, we’re featuring


Window treatments have a way of turning a house into a home, while offering privacy and energy benefits. Since 1996, has helped homeowners find some of the best blinds around, and they’ve been so successful that their products have been featured on home improvement networks like HGTV and the DIY Network! is a Colorado company that expanded to nationwide online retailing in 2003 and have made shopping for blinds online easy and fun. Did you know that you can order free samples to make sure your blinds will look great in your room? They also offer a slew of helpful tools that can help take the error out of measuring for your new blinds. has been with Fruition since 2010 and in that time we have worked with them to improve search engine traffic, grow their social media audience and increase revenue from their e-commerce site.

In addition to offering more than 30 styles in the line of products, they are also authorized retailers of big-name brands like Bali, Levolor and Graber. has also been a member of the BBB since 1999 and continue to offer the same great service now as they did when they first opened their doors locally.

The BlindSaver brand products offer some of the latest trends and features that you can find in designer blinds, usually at very reasonable prices. In fact, some of the BlindSaver brand products are so attractive that HGTV featured them in a 2011 episode of HGTV’d. The show, which makes over a room in a family’s home with the help of an HGTV design star, featured BlindSaver Advantage Woven Woods window treatments.

The challenge on the show was transforming a cluttered multipurpose room into a sleek and comfortable family living space. The Woven Woods blinds blended perfectly and added warmth to the room – we can see why the designer chose to use them!

In addition to the Woven Woods featured on HGTV’d, has also collaborated on a number of other home decor shows.  In another episode of HGTV’d, Levolor Accordia blinds helped insulate an 1890’s greatroom while adding a touch of style and elegance. Bali Casual Classics Looped Style Roman shades added a modern-classic flair to a homeowner’s space on the DIY Network’s Rescue Renovation. And the Bali Roller Shades Westport Collection helped add a vintage touch and contemporary sensibility to a kitchen deemed the DIY Network’s Worst Kitchen in America. See a slideshow of the transformation here.

It’s so exciting to see our clients featured on the national stage – congratulations to for being a design inspiration to shows on HGTV and the DIY Network. We can’t wait to see where we’ll spot BlindSaver products on TV next!



Sara Villegas

Sara Villegas is Fruition’s Senior Director of Digital Marketing. While she oversees all aspects of digital marketing to ensure they’re working together for a stronger presence and better success, Sara’s passion and background are in social media management. With her finger on the pulse of social media from both the user engagement and brand management side, Sara is uniquely positioned to help organizations navigate the quickly changing waters of social.

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