Ontario’s Economic Development Agency Launches Redesigned Website

Posted on October 24, 2019 • Written by Emily Wheeler
city of ontario southern california fruition press release

PRESS CONTACT                                                                                                     FOR IMMEDIATE RELEASE
Emily Wheeler, Content Manager 
Fruition Growth, LLC 
616 Speer Boulevard, Denver, CO 80203
(720) 580 – 0218

[Denver, Colorado, October 24, 2019] Ontario, California’s Economic Development Agency rolled out its newly redesigned website on Monday, September 30.  Fruition designed the site with a focus on creating visually compelling messaging about what the City of Ontario can offer businesses.  

City of Ontario Southern California Logo

The City of Ontario has been a long-time client of Fruition and needed to upgrade their Economic Development site from Drupal 7 to Drupal 8. The upgrade offered a timely opportunity to implement a modern and user-friendly site redesign.  To identify how to improve the site, Fruition completed a user flow assessment, SEO and analytics research, competitive analysis, and design concepts. This comprehensive discovery period allowed Fruition to understand what was successful on the current site and where there was room to optimize.   

The new, completely redesigned Drupal 8 site touts an intuitive navigation and content structure. Based on the findings from the discovery process and user flow heat mapping, Fruition consolidated the Economic Development Agency’s extensive content and organized it to make popular items easy to find.  Users can also enjoy the website’s consistent look and feel, which Fruition designed to match the Economic Development Agency’s updated branding. The new color scheme and branding elements, combined with the updated navigation structure, offers users a truly beautiful, easy-to-use method of learning about how their business can thrive in the City of Ontario.

“The City of Ontario strives to ensure that its Economic Development Agency website is engaging, user-friendly and easy-to-navigate. The process was very streamlined and the team was excellent to work with.  We are very pleased with how it turned it out and look forward to the increased opportunities the new design will bring to the City’s comprehensive Economic Development efforts.” – John Andrews, Executive Director, Economic Development Agency

For more information about Ontario’s Economic Development Agency, or to view their new site, visit https://www.ontariothinksbusiness.com/.

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Fruition Growth, LLC is a Denver-based full service digital marketing agency. Specializing in SEO, website design, development, and hosting,  Fruition builds, grows, and protects your business by increasing your online presence while reducing risks. Unlike niche agencies who only offer development, marketing, or hosting support, Fruition has experts in each service area so your company can use digital as your competitive advantage.  

 

Emily Wheeler

Written by Emily Wheeler

As Fruition’s Content Manager, Emily designs and executes short- and long-term content strategies for each client. Emily is passionate about storytelling and capturing the unique voice, tone, and perspective of various brands. Her time as a copywriter for a Fortune 250 company deepened her love of content creation and sharpened her skills for writing everything from advertisements and press releases to video scripts and more.

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