Social sites that impact SEO

The following social sites have agreements with Google to share data that can then be used as social signals which impact search engine rankings: AllVoices Badoo Blogger Delicious Digg Diigo Disqus Echo Gigya Google+ Google Groups – Merging into +1 Hatena Livefyre Meetup Read It Later Reddit Screen Rant SodaHead TypePad VKontakte yaplog! Twitter – [...]

Facebook Timeline For Business Pages

Facebook announced today fan pages will be moving over to the new Facebook Timeline format. The Facebook Timeline was released for personal Facebook profiles in September, and Timeline for pages was announced today. Brands may begin using timeline now on their fan pages, or they may wait until Facebook converts all pages to Timeline on [...]

Google+'s Latest Desperate Moves to Gain Relevance in Social Media

Spam in Google+ Stream Google recently began rolling out spam into your Google+ stream. They call it “Hot on Google+”. It’s almost always poor quality garbage content, not relevant to you, from someone you don’t know, and you didn’t ask for it. It’s spam. This isn’t entirely new, they’ve been adding spam into your Google+ [...]

Adding Google Plus One with Google Analytics

Creating an event out of Google Analytics only takes one small extra step. The benefit of getting the Google +1 data in Google analytics is two fold. First, you can segment traffic that +1′s your pages. This can help you determine if this traffic is generating more sales, spending more time on the site, and [...]

Turn Off Google+ Enhanced Search Results

Say what you will about Google Plus. It is here to stay. Yesterday, Google rolled out a new integrated search results that incorporates the Google+ network. If you search on something like “unicorn tears” and there are matching results that people in your Google+ circles have clicked +1, it will show you that there are [...]

Google + Business Pages Showing Up in Primary Search Results

Last month, Google + rolled out business pages for the social network. With the release of Google + Pages, Google announced, “For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen [...]

How to Build a Successful Social Media Strategy

It seems that these days, social media success is determined by the number of fans you have on Facebook, the number of people who follow you on Twitter, and the weekly growth of your new Google + brand page. And there’s some legitimacy to this – those numbers are the first things that people see [...]

Measuring the ROI of Social Media

We’ve established that social media is a key to search engine optimization success – with search engines tying a business’s social media presence to search rankings, the increased search-ability of social media platforms, and the movement of internet users to social media sites as their preferred form of interaction with companies they like.  Beyond the [...]

Social Media Best Practices for Small Businesses

One of the questions we are frequently asked when a client is embarking on a new social media strategy or is tweaking their existing social media strategy is, “How often should we post? And when should we post?” At Fruition, we believe that the best social media is what is natural for your company. When [...]

Google+ Pages: Business Profile Pages Almost Here

Ever since Google rolled out Google+, business owners have been eagerly anticipating the ability to use the new social media network to interact with their customers and establish their brand. Over the last few months a few rumors had spread like wild fire about when this feature would be available. Today, Google announced that Pages [...]