SEO Pricing
Fruition’s SEO services are broken down into well documented packages from basic reporting and self-service SEO to full enterprise SEO for the most competitive keywords available. The goal of these packages is to offer clear deliverables and scalability for every client. If your business is small we want to grow with it. If your business is large we want to fit into your existing marketing team and offer unparalleled expertise and agile SEO management to ensure that your company is maximizing the value of your interactive properties including apps, social, and websites.
SEO Packages Overview
First — if you do not see the service that you are looking for — just ask!
- Examples of enterprise SEO keywords: “Dolls”, “Kate Middleton”, “solar”, “car prices”, “cosmetic surgery”, “los angeles plastic surgery,” etc.
- Examples of enterprise SEO clients: Amonix, Bradford Group, Archos, Sendgrid, cosmetic surgeons in competitive markets, etc.
SEO Service #1 – Just SEO Reporting & Self Service SEO Tools
Fruition’s proprietary SEO reporting and page grader was built by leveraging our 10+ years of SEO experience. Our Google & Bing search engine ranking report are accurate and use micro-workers instead of the automated systems that Google disapproves. In addition to accurate reporting our SEO reporting tool also includes an enterprise level page grader. If you are a developer or an experienced webmaster this tool can help you get your pages inline with Google’s best practices fast. The page grader includes standard SEO measures, plus page speed, and social signals.
SEO Service #2 – SEO by the Keyword – Pay for Performance
Fruition’s Pay for Performance SEO model is priced by the keyword and you only pay when your site increases in rankings. This requires a sixth month commitment and not every keyword is eligible. Typically, the pay for performance model is more expensive and you do not get access to a project manager or more advanced reporting and consulting.
SEO Service #3 – Small Business SEO
Fruition’s small business SEO services offer a sweet spot for most clients. It enables clients to dominate the most competitive keywords in their industries.
SEO Service #4 – Enterprise SEO
Enterprise SEO is often for companies that do upper seven figures and higher in revenue and either have several highly competitive target keywords or possible hundreds of thousands of less competitive keywords. Enterprise SEO clients receive a dedicated project team.
| Feature | Self Service | Per Keyword | Small Business | Enterprise SEO |
|---|---|---|---|---|
| Price | Sold out | Sold out | $1800-$4500 | $5000+ |
| Detail | Self Service SEO | Pay Per Keyword | Small Business SEO | Enterprise Level SEO for the Most Competitive Keywords |
| Rank Tracking Reports | YES | YES | YES | YES |
| Track up to 100 Keywords | YES | YES | YES | YES |
| Track up to 250 Keywords | NO | NO | YES | YES |
| Track up to 50,000 Keywords | NO | NO | NO | YES |
| Unlimited SEO Page Grader | YES | YES | YES | YES |
| Enterprise SEO Page Grader | YES | YES | YES | YES |
| Automated Site Audit | YES | YES | YES | YES |
| Manual Site Audit | NO | NO | YES | YES |
| Usability Audit | NO | NO | 1 Per Year | 1-4 Per Year |
| Mobile Usability Audit | NO | NO | 1 Per Year | 1-4 Per Year |
| Keyword Research, Analysis, Targeting | NO | NO | YES | YES |
| Quantity of Keywords Targeted | NO | Priced Per Keyword | ~5-10 | 25+ |
| Rank Tracking | Weekly | Weekly | Weekly | Hourly, Daily, Weekly |
| Data Analyis | NO | NO | Monthly | Monthly |
| Reporting on Key Metrics | NO | NO | Monthly | Monthly |
| Review Session with Project Manager | NO | NO | Monthly | Weekly |
| Technical | ||||
| Set up Google Webmaster Tools and Google Analytics | NO | YES | YES | YES |
| Optimize URLs & Site Architecture | NO | YES | YES | YES |
| Optimize Page Titles with Relevant Target Keywords | NO | YES | YES | YES |
| Optimize Meta Descriptions | NO | YES | YES | YES |
| Optimize Keywords | NO | Removal of Keywords | Removal of Keywords | Removal of Keywords |
| Optimize Header Tags | NO | YES | YES | YES |
| Review and Adjust Anchor Text | NO | 1 Time | Real Time | Real Time |
| Review and Adjust Internal Link Density | NO | 1 Time | Real Time | Real Time |
| Create and Maintain XML and HTML Sitemaps | NO | YES | YES | YES |
| Find and Fix Googlebot Crawler Errors | NO | NO | 1 Time | YES |
| Decrease Page Load Times & Increase Page Speed Score | Only Reporting | Only Reporting | Reporting and Fixes | Reporting and Fixes |
| Fix 404 Errors | NO | NO | 1 Time | 1-4 Times Per Year |
| Set Up Permanent 301 Redirects As Needed | NO | NO | Ongoing | Ongoing |
| Establish Canonical URLs | NO | NO | Ongoing | Ongoing |
| Optimize Navigation Menus | NO | NO | Ongoing | Ongoing |
| Identify Conversion Points | NO | NO | Ongoing | Ongoing |
| Proprietary Link Building | NO | NO | Maybe | YES |
| Content | ||||
| Adjust Keyword Density of Existing Content | NO | YES | 1X | Ongoing |
| Add Target Keywords to HTML “Alt” and “Title” Attributes | NO | YES | 1X | Ongoing |
| Add Target Keywords to High Value Propositions | NO | YES | 1X | Ongoing |
| Add Target Keywords to File Names When Relevant | NO | YES | 1X | Ongoing |
| New Pages of Optimized Content | NO | NO | 1X | Ongoing |
| Repurpose Existing Marketing Materials (Newsletters, Archives, White Papers) | NO | NO | YES | YES |
| Off-Site Optimization | ||||
| High Quality Relevant Links to Landing Pages and Homepages | NO | YES | YES | YES |
| Strategic Partner Identification | NO | 1X/Year | 1X/Year | YES |
| Syndicated Press Release on MSNBC, LA Times, etc. | NO | 1X/Year | 4X/Year | 4+ X/ Year |
| Off-Site Blogging on Industry Blogs | NO | YES | YES | YES |
| Dedicated Off-Site Domains Specific to Targets | NO | NO | YES | YES |
| Community Engagement (Social Media, Blogs & Forms) | NO | NO | YES | YES |
| Syndicated Offsite Content | NO | YES | YES | YES |
| Secret Sauce | NO | NO | YES | YES |
| Directory Listings | NO | YES | YES | YES |
| Link Sharing Campaign | NO | NO | YES | YES |
| Web 2.0 Links | NO | YES | YES | YES |
| Create Social Media Accounts and Optimize Them | NO | Best Practices Guide | 1X/Year | Full Management |
| Competitive Analysis | NO | 1X/Year | 1X/Year | 4X/Year |
| Social Bookmarking | NO | YES | YES | YES |
| Forums | NO | YES | YES | YES |
| Analysis of Backlink Profile | NO | 1X/Year | 1X/Year | 4X/Year |
| Video Optimization | NO | NO | YES | YES |
| Local Optimization | NO | NO | YES | YES |
| Minimum Commitment | Monthly | Six Months | Month to Month | Month to Month |
| Sold out | Sold Out | Contact Us | Contact Us | |
