Spam in Google+ Stream Google recently began rolling out spam into your Google+ stream. They call it “Hot on Google+”. It’s almost always poor quality garbage content, not relevant to you, from someone you don’t know, and you didn’t ask for it. It’s spam. This isn’t entirely new, they’ve been adding spam into your Google+ [...]

Frustrated with Google for giving you “not provided” instead of the keyword a visitor used to find your site? Here is a work-around to recover it. In October 2011, Google added a new security/privacy “feature” for their SSL searches. Long story short, if you are logged into a Google account, Google scrubs the seach query [...]

The fastest way to have content removed from Google that infringes on your intellectual property is to file a DMCA notice. The Digital Millennium Copyright Act (DMCA) was passed in 1998. It provides owners of copyrighted material that is available online special protections and concise recourse to have it removed. Removing Content from Google under [...]

Google, Wikipedia, Reddit and Other Popular Sites Protest SOPA & PIPA Internet giants are locking arms today and publically protesting Congress; urging them to not pass either of the two contraversial bills SOPA or PIPA. Many sites have simply put a message up on their homepage to contact your representatives. For example, Google is using [...]

Creating an event out of Google Analytics only takes one small extra step. The benefit of getting the Google +1 data in Google analytics is two fold. First, you can segment traffic that +1′s your pages. This can help you determine if this traffic is generating more sales, spending more time on the site, and [...]

Say what you will about Google Plus. It is here to stay. Yesterday, Google rolled out a new integrated search results that incorporates the Google+ network. If you search on something like “unicorn tears” and there are matching results that people in your Google+ circles have clicked +1, it will show you that there are [...]

Last week, I started to go into some detail about the emotions involved in  a prospective customer’s decision to buy a product or service. Fear and Greed top the list (particularly Fear), but there are other emotions to consider as well. Vanity is a powerful motivator. It is why the  beauty product industry, athletic clubs, the diet [...]

This is part three of a three part series focusing on cloud computing. Read part I, “The Long Circular Path” if you want to learn about how we got to the cloud computing era. Read part II, “Taking the Plunge” to learn about getting your files and software off your hard drive and into the [...]

Before continuing with the different ways in which emotional responses can be used in making sales, we should go into what really motivates people in greater depth.  For this, we need to revisit Psych 101 and a gentleman by the name of Abraham Maslow. Dr. Maslow published a paper in 1943, entitled A Theory of [...]

Last month, Google + rolled out business pages for the social network. With the release of Google + Pages, Google announced, “For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen [...]