Google website optimizer
Google recently made public their beta of Google Website Optimizer.
As we get more visitors on pages that have used website optimizer we’ll update and provide examples of its effectiveness.
After using it for a few weeks I can say Google’s website optimizer is going to cause some issues for the company’s that were relying on generating revenue from selling multivariate testing tools. I think Google has once again undercut their business models with their expertise and ability to get quality tools to consumers.