Mobile commerce, or M-Commerce, is expected to drive e-commerce sales in 2015. Around the globe, mobile web users are shopping more and more often on their smartphones. Because mobile sales are projected to steadily increase over the next 12 months, optimizing your e-commerce website for mobile now is the best way to capitalize on this growing and diverse sector of shoppers. This means making your website as mobile-friendly as possible!
As we look forward to a year filled with m-commerce, let’s take a look a some of the facts and figures supporting this mobile movement.
Here are THREE great resources for m-commerce stats:
If you’re interested in seeing how your website fares out on mobile, Google’s Mobile-Friendly Test can provide initial insight into whether your website is ready for m-commerce or not. Google also provides a speed test for mobile and desktop that is important to pay attention to.
If you’d like to learn more about optimizing your e-commerce site for m-commerce, please contact the Fruition team! We want to help you build the best mobile version of your website possible.
Jeff Williams is an SEO Project Manager at Fruition. He uses his deep understanding of SEO and internet marketing to guide clients, optimize websites and ultimately improve search rankings. Jeff continues to focus on understanding the technical aspects of SEO factors that affect website rankings in the major search engines. He has recently found a passion in local marketing and helping business carry out effective digital marketing strategies, taking a lead role in developing Fruition’s local SEO services.
President & Founder, Tru Family Dental
Marketing, Dependable Cleaners
President, Frame Destination
President & Founder, Family Travel Association